20 Confusing Finance Terms, Simplified 

In this story, we'll break down 20 tricky finance terms in simple language.

What are Fixed Costs? 

Costs that stay the same every month, no matter what. 

Example: Rent, Salaries.

 What are Variable Costs?

Costs that change based on how much you produce or sell.

Example: Raw materials, Electricity for production.

What is Revenue? 

The total amount of money a business earns from sales. 

Example: before any expenses are deducted. 

What is Profit? 

What's left after you subtract all expenses from your revenue. 

Formula: Revenue - Costs = Profit

Cash Accounting 

Transactions are recorded only when cash is actually received or paid. 

Note: Simple, but can be less accurate. 

Accrual Accounting 

Transactions are recorded when they happen, even if no money has changed hands. 

Note: (e.g., Recording a sale on credit) 

What are Assets? 

Anything a company owns that has value.

Example: Cash, Property, Equipment. 

What are Liabilities? 

Anything a company owes to others. 

Example: Loans, Bills, Debt. 

ROI (Return on Investment) 

Measures the profit you make from a specific investment. 

ROI = Net Income / Cost of Investment 

ROE (Return on Equity) 

Measures how well a company uses shareholder money to make a profit. 

ROE = Net Income / Shareholders’ Equity  

What is EBITDA? 

Earnings Before Interest, Taxes, Depreciation, and Amortization. 

Note: Used to check a company's core operational performance. 

What is Net Income? 

The final profit after all costs, taxes, and expenses are deducted. 

Net Income = Total Revenue - Total Expenses 

Operating Expenses 

The ongoing, daily costs required to run the business. 

Example: Rent, Salaries, Utilities.

Capital Expenses 

Money spent on buying or upgrading long-term assets. 

Example: New building, New machines.